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Design Thinking in Human Resources Management
Descrição em inglês
Design Thinking in Human Resource Management shows how empathy, creativity, and experimentation can transform the practice of HR. This book takes readers through the philosophy and key stages of the design thinking process from building deep empathy to testing and refining HR policies while presenting vivid, real-world examples in recruitment, training, employee engagement, retention, and organizational culture. Enriched with reflective exercises and visualization techniques, it highlights the power of co-creation: designing HR strategies based on a genuine understanding of employee needs, not merely on organizational targets. Looking ahead, it explores digital transformation, employee well-being, sustainability (ESG), and ethical challenges on the road to 2030. Written for HR practitioners, organizational leaders, business consultants, academics, and students, the book invites readers to balance data with empathy, high-tech with high-touch, and innovation with human dignity.
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